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ESPORTS Strategy & Consulting

The younger generation is hyper-aware of flat-advertising and needs to be taken seriously. It’s not enough to just run a branding campaign. This is also true for the Esport-Fan. A comprehensive strategy needs experience and thorough planning to have a lasting effect on the market. We will make sure your campaign is successful on all fronts!

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ESPORTS Strategy Consulting

We help you craft your own campaign.

Sponsor Ship

Effective brand-building.

Target Group Marketing

Reach exactly who you want to reach.

Branding in ESPORTS

Choose the right partners for your brand.


Find the right product to support.


Our services start with helping you find the right tools for the goals you want to achieve. Then we plan your customised campaign together with you, take care of the execution and report on the achievements. This encompasses finding the right Influencers to work with, planning and creating the content that fits your brand, while we choose and manage the correct social media platforms to push your brand.

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Influencer Marketing

Find the right Influencers for your brand.

Content Creation

Video Production, Article Management

Social Media Management

We manage your social media presence.

Creative Marketing

We think outside of the box.


Building your brand by advertising on the right channels.

Tournament & Cup Management

Engage with your audience by hosting competitions for them.

ESPORTS Event Management

Events with live audience to build meaningful connections.


Bring your brand to the biggest streaming platform there is.

Community Management

Building a community around the products your brand brings to the scene is key to lasting connections and becoming a recognizable name in the Esports space.

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Incentivisation & Gamification

Let your target group participate

Community Management Service

Makes word of mouth promotion easy.




By hiring Fragster you make sure that you are hiring the experts in the field. They know what they are doing and how to do it efficiently.


Marketing strategies that suit only you and your business. At Fragster we treat each client and business as an individual. We plan their marketing strategies tailored only to them. We study their competitors and come up with innovative ideas.


And most importantly, you get more time to focus on the things that matter. By hiring a marketing agency, you add experts to your circle and free your own time for other things—like running your own business.

Frequently asked questions

Still feeling unsure? More questions? These might help!


What is esports?

According to Newzoo, 650 million people will watch esports in 2020, including both frequent and occasional viewers. This figure is expected to grow to 750 million by 2022. According to Superdata, more people watch gaming and esports than HBO, ESPN, Netflix and Hulu — combined.

How popular is Esports?

Esports are increasing in popularity each year. For example, viewership on the popular US-based streaming platform Twitch grew 58% in 2018. The total number of esports viewers is growing 13% per year, while the gaming industry as a whole is growing roughly 9% From a geographic standpoint, Esports are by far and away the most popular in the Asia Pacific region, followed by Europe and then North America.

What are the benefits of an Esports agency and why do I need it?

In Esports you can burn your money very easily. Fragster helps you to use your capital efficiently according to your goals.

What are the top Esports games?

Popular professional Esports titles include League of Legends, Counterstrike: Global Offensice (CS:GO), Dota 2, Hearthstone, Fortnite, Call of Duty, Overwatch, Rainbow Six Siege, PlayersUnkown’s Battlegrounds (PUBG), Rocket League, Tekken, Super Smash Bros, FIFA, NBA 2K, Apex Legends, Starcraft II, and more. Certain titles are popular from a game streaming standpoint, but aren’t considered traditional Esports. These titles include: Grand Theft Auto, Minecraft and World of Warcraft.

Why Fragster?

We have built our own products as proof-of-concepts and are able to support all of your needs, be it “only” consutling or the realisation of the whole pipeline. From planning of your personalised campaign to the execution and reporting, we’ve got you covered!